Roberto Cavalli teams up with H&M

Italian glamour designer Roberto Cavalli is the next big name in fashion to collaborate with Swedish fashion retailer H&M. Like Karl Lagerfeld, Stella McCartney and Viktor & Rolf before him, he will create a one-off collection for the chain, which will hit approximately 200 select H&M stores worldwide on 8 November of this year. The collection will only be available for a limited amount of time.

“Roberto Cavalli has created a world of his own, iconic and full of fantasy, when it comes to colours, prints, and style,” said H&M head designer Margareta van den Bosch. “There is no place for shyness and no possibility of ending up with a mainstream wardrobe of everyday basics. The Roberto Cavalli collections represent an exuberant, successful lifestyle.”

The collection will consist of 20 pieces of menswear and 25 pieces of womenswear, and will also including lingerie and matching accessories. Knowing Cavalli’s jet set style, this collection is bound to be a big departure from what we have come to expect from the celebrity designers H&M has chosen in the past. Their tastes were muted and structured, whereas Cavalli – who dresses the likes of Madonna, Beyoncé, Victoria Beckham, Jennifer Lopez and Lenny Kravitz – tends to be more flamboyant in his use of colours, prints and silhouettes.

Cavalli has created a bold and glamorous realm of fashion with his signature Roberto Cavalli line, his Just Cavalli range for a young audience, the diffusion collection Class Cavalli, and his Angels and Devils line for boys and girls. He has further expanded his empire with beachwear, lingerie, shoes, eyewear, watches and perfumes, home goods, wine and vodka, and has even redesigned the bunny costume for Hugh Hefner’s Playboy.

“As the first Italian designer in the history of H&M, I enthusiastically welcomed this invitation, proud to bring the lively and positive spirit of my work to a new audience, who will be able to see and interpret my style in an individual way. I love freedom and challenges: breaking down barriers, experimenting in different directions. H&M is all this for me. I will add a dash of festivity and dreams,” Cavalli said in a statement.

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