Harris tops 2020 Dems in social media interactions, analysis shows
Sen. Kamala HarrisKamala Devi HarrisRand Paul introduces bill to end no-knock warrants The Hill’s Campaign Report: Biden campaign goes on offensive against Facebook McEnany says Juneteenth is a very ‘meaningful’ day to Trump MORE’s (D-Calif.) 2020 presidential campaign has taken an early lead on social media platforms when it comes to total interactions with the public, according to a study released Thursday.
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An Axios/Newswhip study of social media interactions found Harris’s campaign on top with 16.5 million total interactions across all platforms since November. Her nearest competitor, Sen. Elizabeth WarrenElizabeth WarrenWarren, Democrats urge Trump to back down from veto threat over changing Confederate-named bases OVERNIGHT DEFENSE: Joint Chiefs chairman says he regrets participating in Trump photo-op | GOP senators back Joint Chiefs chairman who voiced regret over Trump photo-op | Senate panel approves 0B defense policy bill Trump on collision course with Congress over bases with Confederate names MORE (D-Mass.), had 14.2 million total interactions.
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The study, which counted interactions that reference the 2020 election in some way, finds that Harris dominated traffic on Twitter and Instagram while falling far short to Sen. Bernie SandersBernie SandersThe Hill’s 12:30 Report: Milley apologizes for church photo-op Harris grapples with defund the police movement amid veep talk Biden courts younger voters — who have been a weakness MORE (I-Vt.) on Facebook, where the senator and 2016 Democratic contender enjoys a combined audience of 22 million users.
Harris has added more than a million followers on Twitter and Instagram combined since last November and has added 123,000 to her Facebook audience in that same time.
The news comes as Harris finished third in a poll of possible 2020 Democratic contenders this week, which found Harris trailing behind both former Vice President Joe BidenJoe BidenHillicon Valley: Biden calls on Facebook to change political speech rules | Dems demand hearings after Georgia election chaos | Microsoft stops selling facial recognition tech to police Trump finalizing executive order calling on police to use ‘force with compassion’ The Hill’s Campaign Report: Biden campaign goes on offensive against Facebook MORE and Sanders, though neither have yet announced official bids for the presidency.
Her campaign reported in January that it spent more than $100,000 on Facebook ads surrounding the launch of her candidacy, and later announced that Harris had raised more than $1.5 million in online donations in the 24 hours following her announcement.